Using state of the art Digital Projection Mapping, AI and Computer Generated Imagery(CGI), we enter the 3rd dimension. See McQueen backstage directing models, choreographing their every step to perfection. Marvel at his ability to make last-minute adjustments, transforming garments into works of art right before your eyes.
Through the use of state-of-the-art technology, including digital projection mapping, holograms, and virtual reality programs, guests will be immersed in an innovative blend of visual experiences that underscore the creativity of McQueen’s unique designs.
The exhibit culminates in an exclusive 3D, 360-degree surround vision experience, offering VIP backstage access to an Alexander McQueen runway show. While seated in a full-scale replica dressing room, guests will put on metaverse googles, and the space around them comes to life with the bustling energy of makeup artists, stylists, models, and racks of haute couture clothing, while Alexander McQueen directs the final adjustments of each look, executing his vision.
